Western companies reduce their presence in Russia
Russian consumers are actively seeking for new suppliers and goods
The rapid growth of online sales in Russia offers unprecedented opportunities for expansion
Unique opportunity on the Russian Market
This course is for professionals developing in the Russian market:
Aiming to increase sales and improve marketplace strategies.
Newcomers
Marketplace Managers
Looking to grow their knowledge and expertise.
Who want to start a business.
Looking to expand into new distribution channels.
Business Owners
CEOs and Executives
Educational process is easy and comfortable
Private Learning Platform
Personal account with all lessons recorded and available anytime.
Homework and Mentor Support
Feedback on assignments and answers to your questions.*
Long-term Access
Revisit any lesson after the course ends.*
Individual Consultations
Get individual advice on how to sell your goods.*
Post-course Support
All materials and up to 10 hours of personal support after the course.*
Strong Community
Regular online meetings for experience sharing and support.
*See pricing plans
After the course you will be able to:
Set up e-commerce business on Russian marketplaces
Understand and build efficient payments to China
Learn how to display goods for increased sales
Manage accounts on Russian marketplaces
Create guidebooks for your junior team so that they can work efficiently
Run effective advertising campaigns on Russian online marketplaces
Grow your sales and improve SEO on Russian platforms
Be part of a community of like-minded entrepreneurs.*
Our Features That Guarantee Your Success
More than 40 video lessons
The most up-to-date knowledge and materials
Developed by a team that works on marketplaces every day
Access to trusted service providers in Russia
Live meetings with the author, discussing the most challenging topics
Many bonuses and additional materials
Lifetime access to a graduate community with regular live lessons, networking, and useful advice
1
2
3
4
5
6
7
PROGRAM PLAN
1
1. Company registration options
2. Taxes and accounting
3. Payments from Russia to China
2. Taxes and accounting
3. Payments from Russia to China
Online marketplaces basics
2
4. Main platforms and their features
5. FBO and FBS
6. Product page – the main selling unit
7. SEO optimization of product pages
8. Photo and video content and its impact on sales
9. Product availability and shipping frequency
10. Customer questions and reviews
11. Product visibility
5. FBO and FBS
6. Product page – the main selling unit
7. SEO optimization of product pages
8. Photo and video content and its impact on sales
9. Product availability and shipping frequency
10. Customer questions and reviews
11. Product visibility
Account Management
3
12. Setting up a business account
13. Wildberries and Ozon client agreements
14. Uploading necessary documents
15. Ozon ID and Wildberries nomenclature
16. Commissions and fees
17. Interacting with support services
13. Wildberries and Ozon client agreements
14. Uploading necessary documents
15. Ozon ID and Wildberries nomenclature
16. Commissions and fees
17. Interacting with support services
Business Setup in Russia
Product Listings
4
18. Creating a semantic core
19. Uploading products: filling in and uploading product pages/templates
20. Correcting errors in product pages
21. Launching new products
19. Uploading products: filling in and uploading product pages/templates
20. Correcting errors in product pages
21. Launching new products
Product Packaging, Labeling and Shipment
5
22. Working with barcodes
23. Types of packaging and basic rules
24. Packaging and labeling of products
25. Mandatory labeling and Chestny Znak system
26. Creating a shipment
27. Product returns
23. Types of packaging and basic rules
24. Packaging and labeling of products
25. Mandatory labeling and Chestny Znak system
26. Creating a shipment
27. Product returns
6
28. Taxation details when working with marketplaces
29. Setting up prices and discounts
30. Calculating unit economics
29. Setting up prices and discounts
30. Calculating unit economics
Pricing and Discounts
Promotion
7
31. Sales funnel
32. Free promotion methods
33. Advertising account and promotions
34. Promoting products to the search top
32. Free promotion methods
33. Advertising account and promotions
34. Promoting products to the search top
8
35. Competitor analysis
36. Search for perspective product categories
37. Working with marketplace reports
38. Controlling marketplace turnover
36. Search for perspective product categories
37. Working with marketplace reports
38. Controlling marketplace turnover
Advanced Analytics
Cheatsheets and PRO secrets
9
39. How to organize product photoshoots
40. Ozon Fresh
41. Ozon Moments and streams
42. Analytical services: free and paid tools
43. Introductions to trusted service providers
40. Ozon Fresh
41. Ozon Moments and streams
42. Analytical services: free and paid tools
43. Introductions to trusted service providers
10
Checklists, guides, tables, and useful materials
Bonus
Program founder
- More than 10 years of experience in Russian e-commerce
- Trusted by many Chinese and local entrepreneurs
- Founded the most appreciated school for marketplace managers in Russia
- Founder of a marketplace service agency with a proven track record
- Launched numerous businesses for Chinese entrepreneurs in Russia
- Official partner of Ozon, Wildberries, Avito, LaModa and other key players
Elizaveta Melnikova
REVIEWS
Choose the plan that works best for you
Elements included
Basic
- Access period
- Business setup in Russia
- Russian online marketplaces basics
- Account management
- Product listing
- Product Packaging, Labeling and Shipment
- Pricing and Discounts
- Promotion
- Advanced Analytics
- Bonus materials
Cheatsheets and PRO secrets
Individual consultation up to 10 hours
$1300
Original price
$980
Limited time offer
PRO
$2600
$1950
PREMIUM
$6000
$4500
30 days
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
90 days
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
lifetime
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
Next group starts 15 December 2024. Reserve your place now!
30 days
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
90 days
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
lifetime
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
FAQ
Our course provides a step-by-step guide to setting up a seller account on major Russian marketplaces like Ozon and Wildberries. You will learn how to register, list your products, and optimize your storefront for maximum visibility. We also cover legal requirements and marketplace-specific rules to ensure compliance.
We accept payments through various methods, including international credit cards, Alipay, and WeChat Pay. You can also pay via bank transfer if needed. If you need assistance with payment, feel free to contact our support team.
While understanding basic Russian can be helpful, our course is designed to help non-Russian speakers navigate the platforms. We provide translated interfaces and templates for key processes. Additionally, we offer resources on hiring local Russian-speaking support to help manage your business more effectively.
Throughout the course, you will have access to our mentor team via a dedicated chat. You can ask questions, get feedback on homework assignments, and receive personalized advice. For premium plan participants, you will also get one-on-one consultations with an experienced e-commerce expert.
Yes! Depending on your pricing plan, you will have access to the course materials for at least one month after completing the course. This includes recorded lessons, additional materials, and the community chat for ongoing support.
The course is delivered through our private online platform, where you can access pre-recorded lessons at your convenience. There will also be live workshops and interactive sessions where you can engage with mentors and fellow students in real time.
By the end of the course, you will be able to:
- Set up and manage accounts on major Russian marketplaces.
- Run successful advertising campaigns to grow your sales.
- Optimize your product listings using SEO techniques.
- Develop a guidebook for your team to operate efficiently in the Russian market.
- Network with other Chinese entrepreneurs entering the Russian market.
Aside from the course fee, there are no mandatory additional costs. However, we recommend budgeting for marketing and logistics expenses when setting up your business on Russian marketplaces. We cover these details in the course to help you plan your budget effectively.
You will continue to have access to our community of alumni, where you can ask questions, exchange experiences, and participate in regular live sessions led by course mentors. This allows you to stay updated on the latest trends and strategies for the Russian market.
We offer a satisfaction guarantee. If you feel the course doesn’t meet your expectations, you can request a refund within the first 7 days of starting the course. Please contact our support team, and we will process your refund promptly.
No prior experience is necessary. The course is designed for both beginners and experienced entrepreneurs. We cover the basics of setting up your online store as well as advanced strategies for those who already have some experience in e-commerce.
© SELLERS ACADEMY 2024
wxid_0t0obbphwm8r12
